Bitcoin Bullish: Mark Yusko Sees Increased Demand in 2024

Bitcoin Optimism: Mark Yusko Forecasts Rising Demand in 2024 for the Cryptocurrency Revolution

Bitcoin, the world’s most popular cryptocurrency, has endured a turbulent 2023, with the year marked by dramatic price swings and industry-shaking scandals. However, veteran investor Mark Yusko paints a bullish picture for the digital asset in the coming year, predicting “additional demand pressure” that could propel Bitcoin towards new heights.

In a recent interview, Yusko, the CEO and CIO of Morgan Creek Capital Management, expressed optimism about Bitcoin’s future, citing several factors that could contribute to increased demand:

1. The “Trust Cycle”: 

Yusko believes the world is entering a “Trust Cycle,” a period characterized by a shift away from traditional institutions and towards decentralized solutions like blockchain technology. As trust in governments and financial systems wanes, Bitcoin’s appeal as a secure and transparent alternative could surge.

2. The “Tech Revolution”: 

Yusko sees Bitcoin as the first major innovation of the current tech cycle, similar to the mainframe in the 1950s, the microchip in the 1960s, and the internet in the 1990s. He argues that Bitcoin’s underlying technology, blockchain, has the potential to revolutionize numerous industries, including finance, healthcare, and supply chain management. This broader adoption could drive further demand for Bitcoin, the native currency of the blockchain ecosystem.

3. The “ETF Effect”: 

While several Bitcoin ETF applications have been rejected in the past, Yusko predicts that one or more could be approved in early 2024. This would provide easier access for institutional investors, who are often hesitant to directly invest in cryptocurrency due to regulatory uncertainties. A surge of institutional capital could significantly boost Bitcoin’s price and liquidity.

4. The “Supply Squeeze”: 

Bitcoin has a finite supply of 21 million coins, with approximately 19.3 million already mined. This inherent scarcity, coupled with rising demand, could create a classic supply-and-demand imbalance, pushing the price of Bitcoin higher over the long term.

5. The “Global Macroeconomic Landscape”: 

Yusko points to the current global economic environment, characterized by high inflation and geopolitical instability, as another factor favoring Bitcoin. As traditional safe havens like gold become less attractive, investors may turn to Bitcoin as a hedge against inflation and uncertainty.

However, Yusko also acknowledges the inherent risks associated with Bitcoin, including its volatility, regulatory challenges, and potential for technological disruption. He emphasizes the importance of conducting thorough research and understanding the risks before investing in any cryptocurrency.

Potential Impact:

If Yusko’s predictions hold true, Bitcoin could experience significant growth in 2024. Increased demand driven by the factors mentioned above could push the price of Bitcoin beyond its current range of $16,000-$18,000, potentially even exceeding its all-time high of $69,000 set in November 2021.

A thriving Bitcoin market could also have a ripple effect across the broader cryptocurrency landscape, boosting the value and adoption of other digital assets. Additionally, the success of Bitcoin could further legitimize blockchain technology, leading to increased investment and innovation in the space.


While the future of Bitcoin remains uncertain, Mark Yusko’s optimistic outlook offers a compelling perspective for investors and enthusiasts alike. The coming year could be pivotal for Bitcoin, potentially marking a turning point in its journey toward wider adoption and mainstream acceptance. However, it’s crucial to remember that the cryptocurrency market is inherently volatile, and investors should always be cautious and conduct thorough research before making any investment decisions.

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